ibis - "Room to play" (2014) 1:00 (UK)

ibis wants you to know they're not like those other budget hotels. Sure, they have beds, and places to eat and free newspapers, but still! They're different. Not enough for you? How about a move-to-the-beat-of-the-gif execution that is heavy on style and light on the idea? Okay, okay, how about if it were made to look like Chemical Brothers video but set to the sound of a Tenori on?
Jeez, there's just no pleasing you, is there?

Client: ibis
VP Marketing, Communication Accor UK & Ireland Karelle Lamouche
Marketing Director, Accor UK and Ireland James Wheatcroft
BETC LONDON
Art Director Dave Hobbs, Ciara O’Meara
Copywriter Richard Stoney, James Briggs
Head of Broadcast Production (Julia Methold)
Broadcast Producer Samara Zagnoiev
Planner Felipe Pires-Dias
Business Director Anna Izbicki
Account Manager Leo Town
Project Manager (Kate Blumer)
FILM PRODUCTION
PRODUCTION COMPANY Riff Raff
Director Clemens Habicht
Director of Photography Duncan Telford
Producer Tiernan Hanby
EDITING COMPANY Final Cut
Editor Steve Ackroyd
AUDIO POST 750MPH
Sound Designer/Mixer Sam Ashwell
MUSIC Caribou (artist) - Crayon (track)
Music Company Woodwork and BMG Chrysalis
POST PRODUCTION Electric Theatre Collective
VFX Supervisor Paul Wilmot
Colourist Aubrey
VFX Producer Alannah Currie
MEDIA AGENCY Havas Media

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Dabitch's picture

Is this a throwback-Thursday ad? It feels so dated.