A fork made out of ketchup. I get it, and I kind of don't as well.
Advertising Agency: Bruckner Yaar Levi, Tel-Aviv, Israel
Advertised brand: HEINZ Ketchup
Advert title: Fork
Headline and copy text: IT HAS TO BE HEINZ
Art Director: Udi Ovadia
Copywriter: Dror Lavi
Executive creative director: Yoram Levi
Photography: Yoram Aschheim
Studio Management: Avi Avidan
Account Supervisor: Yarden Enosh
Account Executive: Ortal Azarzar
Head of Strategic Planning: Asaf sides
Media Director: Carmit Dori, Linda Yachbas
Office Producer: Sivan Leshed, Tali Sasson
Traffic: Anna Napadow
Published: December 2014
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