Duke Group ECD Suhana Gordhan shares who is "the one" of that ads that inspired her. (2023)

It’s not inside, it’s The One on top of Duke CCO Suhana Gordhan’s childhood memories, a campaign for Cremora non-dairy creamer beloved by South Africans. The poetic sophistication of AMV BBDO’s “Surfer” masterpiece for Guinness was The One that she never grows tired of seeing. And in a country with eleven official languages, the joyfulness of “The Phonetic Can” for Coca-Cola is The One that helped her proudly bridge the divides.

Client: The One Show