Donald Duck Magazine "The duck and the boy" (2016) 2:00 (Finland)

Finland is a huge Donald Duck fan. So much so that one million Finns read Aku Ankka, Donald Duck Magazine, every week. Most Finns grew up learning how to read with Donald Duck so it's a big deal.
What also is a big deal is how this film really captures the emotional attachment to that magazine without showing the character himself. It's a surprisingly moving spot with a bit of a heartwarming ending, too. The end line, translated, means "never grow up."

Aku Ankka
Agency: Bob the Robot
Creative Director and Storywriter: Jannis Mavrostomos
Copywriter: Erol Tekkanat
Account Director: Anna Holtari
Producer: Heidi Nieminen
Client: Sanoma Media Finland
Commercial Director: Sinikka Alanne
Consumer Branding Manager: Minna Jaakola
Editor-in-chief: Aki Hyyppä
Managing Editor: Viia Viitanen

Production company: Pablo Films
Director: Juho Konstig
Producer: Henri Ollinkari
DOP: Tuomas Järvelä
Editor: Mikko Huupponen
Animation: Fake
Music: Totte Rautiainen
Global Distribution Partner: Be On, Jesper Laumand