Line reads: America would have 50% less electricity if our coal miners didn't make this trip every day.
Consol Energy
America's On Switch.
Hmm. So you feel like you're going down a hole? I guess so.
Agency: Blattner Brunner, Pittsburgh, USA
GCD: Jay Giesen
GCD/Copywriter: Dave Kwasnick
Art director: Shawn Smith, Rick Bryson
Copywriters: Kevin Corfield, Jill Beloma
Photography: R.J. Muña, San Francisco
Director/Prod. Co.: Jim Lima/Zoic Studios, Culver City, California