I'm not sure what's going on here in this ad from British Heart Foundation - perhaps the visual was designed to give us a heartattack? :)
No, I get it. This is what a heartattack feels like. Still, jarring image isn't it?
AD agency: TBWA London
Creative Director: Steve Henry
Creative Team: Adam Chiappe & Matt Saunby
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wow.. disturbing but it sures leaves an impression
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