Plug in and take names. The new Audi A3 e-tron isn't just a plug in. It's a jealousy-inducing piece of machinery. What good is it being green if you can't lord it over your neighbors who clearly aren't as green as you are?
Clearly, Audi knows its demographic.
CLIENT NAME: Audi
BRAND: Audi of America
AGENCY: Venables Bell & Partners
CHAIRMAN: Paul Venables
EXECUTIVE CREATIVE DIRECTOR: Will McGinness
CREATIVE DIRECTOR: Erich Pfeifer
ART DIRECTOR: Allison Hayes
ART DIRECTOR: Greg Wyatt
COPYWRITER: Bryan Karr
DIRECTOR OF INTEGRATED PRODUCTION: Craig Allen
AGENCY EXECUTIVE PRODUCER: Mandi Holdorf
AGENCY PRODUCER: Hannah Murray
PRODUCTION COMPANY: MJZ
DIRECTOR: Craig Gillespie
DIRECTOR OF PHOTOGRAPHY: Masa Takayagi
EXECUTIVE PRODUCER: Emma Wilcockson
EDITING COMPANY: Exile Edit
EDITOR: Eric Zumbrunnen
ASST EDITOR: Dustin Zimmerman
EDITORIAL PRODUCER: CL Weaver, Vietan Nguyen
MUSIC COMPANY: Walker
COMPOSER: Chris James, Nicholas Wright
MIX: Eben Carr, One Union
V/FX: The Mill
HEAD OF ACCOUNT MANAGEMENT: David Corns
ACCOUNT DIRECTOR: Justin Pitcher
ACCOUNT SUPERVISOR: Alexis Lovett
ACCOUNT MANAGER: McKenna Pickett
ASSISTANT ACCOUNT MANAGER: Faire Davidson
PROJECT MANAGER: Talya Fisher