Alamo Rent a Car has unlimited mileage. With this unique selling proposition in mind, this super bowl ad shows a couple - Doug and Nancy - on a mission to drive them all. So they drive and drive, meeting bears, having babies, and the kids say "are we there yet" more than any other kids in the world. When they finally achieve what they set out to do, they have grandchildren and robots populate the workforce in 2028, they learn that Alamo is now a worldwide company. Which means more miles!
I love that there is a cat watching TV commercials in this ad. My cat does this!
Below is an older upload of this ad.
Client: Alamo Rent a Car
Ad agency: Hal Riney & Partners
Director: Joe Pytka