Free spech.Those two words say alot. With that being said... I actually thought the videos were very funny. As for talk of bad acting, poor cinematography, lack of genuine en oui... hey, it's a commercial! I can't recall the last commercial that had an award winning performance (and I've actually been in several commercials). Most are simply about the message, and conveying it in a memorable way over 30-60 seconds depending on what part of the world you live. In regards to that, the commercial was on message and on target. As for people who get mad at it being offensive, well, each to their own. But pretty much every demographic has been offended by some commercial somewhere. I do agree with smizzly(sp?) in that the average "viewer" of commercials may misconstrue the message with the wrong religion (and has a difficult enough time discerning US pro wrestling from being real or fake, much less being able to sort propaganda from facts derived from self-observed critical thought). A religion is what you, the observer of that religion, want it to be. Some people want one flavor (decent christians, muslims, jews, buddhists, jains, shintoists, etc. who don't pervert it for their own reasons) and some want another flavor (extremist christians, muslims, jews, buddhists, jains, shintoists, etc. who will launch zealot inquisitions and crusades, suicide bomb innocents the name of jihad, murder and torture children, practice genocide and general oppression, etc.) all in the name of crossing a particular finish line that only exists in their mind. And some people just like to "flame" in post after post (Anna Doe) and show exactly how much they are prejudiced against a particular religion(s). Wow, the main commercial wasn't enough to satiate your obviously hateful appetite, was it? Your cries for someone to respond to your -very old- added VW link were deafening... "someone see what I added, someone talk to me, I'm cool, please?!". <insert crickets here>. Good observation on the part of tod, pointing out that things should intend to touch upon their original purpose, whether that be message or entertainment, and should not be used to inflame an already bad situation. Even as PC as the world is becoming, deep down, we are all still human beings and no one wants to be further insulted/enraged when they are truly hurt to the core, much less kicked while they are down. Leave the flaming, oops – sorry Anna Doe, leave the “inflaming” to Phelps and his funeral-busting followers. Talk about a free speech message totally missing target. In any case, Happy Holidays, God Jul, Feliz Navidad Merry Christmas, Joyeux Noel, Happy Hanukah, Blessed Eid, Happy New Year, Peace on Earth, The Best Noel to all. See, I know good people who embody the best of all of these celebrations and their respective religions, so I can say them all and not spontaneously combust. Other people however, should emphasize caution... or perhaps a flame retardant jacket...? Care to send another link?....
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You sure you wanna wrastle'? But seriously, I can appreciate your defense from the directorial side of the lens. However, having been on both sides of the lens (and I'm not saying that you haven't), commercials are all about 1 thing - the message and the intended response/reaction to that message (ok... 2 things). The "talented ad people and filmmakers, ...incredible artists" are simply the (very necessary) vehicle to reach those two things. I love it and that’s how I makes mah livin’! I stand by what I said that “I can't recall the last commercial that had an award winning performance”, with the operative words in that sentence being “I”, “recall”, and “performance”. That’s not to say that there are none, and that’s also not to say that I was fishing for someone to prove me wrong, save the 30 second damsel-spots-in-distress commercial industry, and come to their defense. In fact, I can recall many an award winning commercial that had zero talent whatsoever, and was purely the convergence of excellent direction, writing, production, and vision coming together as no one could have hoped. Many of the more memorable are both of the domestic and the international variety. I believe in the art in “X”, not just advertising. And obviously I have witnessed/participated (I hope) in commingling art with commercials. However, I am also honest enough to admit that the art, the talent, the direction – evaporate -, if they do not live up to the two things that I have said above that commercials are about. Don’t believe me? Take the most prized commercial work, or better yet, your personal most prized commercial work, and apply it to the product of/place it before a client who knows the truth in the above two commercially important issues. If those two issues are not present, and if your work and the message do not mesh, the client will use that work for toilet paper (this is not to say that your work or that of any other is toilet paper worthy, I am just showing the client’s reaction to not receiving what they expected, as well as their sole loyalty to the stated issues at hand). For you see, the two things that commercials are about, are dictated solely by the client. Remove the client and you still can have art or pure creativity, uncut. But you can no longer call it a commercial. I think that the better adfirms know/feel both the ad side as well as the client side; a truly difficult thing to do since most adfirms think they know, cobble something(s) together, while moving on to the next client. But they are only swinging at bat. Adfirms that can really align themselves with their clients needs hit homeruns. The firms that don’t, only contribute surplus material to the already booming industry of commercial-omission/deletion technologies (TiVo, DVR, etc.). I know you “likes” to argue, but that was not what this was about. I am just expressing my opinion, and I once again welcome yours.
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