Whenever I see a WWF ad I wonder how spec it is, because it's a notorious pro-bono account. Despite that, I must say I think this little car icon as a pandabear is really cute. Leave the car at home, just one day a year.
Advertising Agency : Ogilvy & Mather, Budapest, Hungary
Creative Director : Bartek Rams
Copywriter : Judit Kun
Art Director : Diana Pusztai
Photographer : Gabor De Fiala