Valokuitunen promise is “Freedom Fiber”.
They’re Finland’s only fiber optic internet company offering their clients the freedom to choose across the country. Their customers have the possibility to switch internet providers, if for example the prices go up or people want to choose a different kind of a deal. What an upgrade!
Created by Studio Lauráeus & ALL CAPS, Helsinki, Finland, with the creative team consisting of Ale Lauraéus & Antti Tähtinen who cooked up this idea.
Quite timely too, as Windows95Man made it through to the finals of Eurovision 2024 just yesterday! Here is the official music video for their winning song.
Full credits for “Freedom Fiber Connection”
Advertising Agency:
Studio Lauráeus & ALL CAPS, Helsinki, Finland
Production Company: Studio Lauraéus
Art Director: Ale Lauraéus
Copywriter: Antti Tähtinen
Chief Marketing & Communications Officer: Lisa Kukila
Communications Manager: Kirsi Jännes
Social media coordinator: Laura Romo
Brand activation manager: Timi Arvila
Digital Marketing & Online Sales Manger: Aija Haimola
Digital Marketing Specialist: Riia Vesalainen
Marketing Coordinator: Aukusti Nisula
Marketing Coordinator: Inka Virolainen
Marketing Coordinator: Anna Nimander
Media Agency: IPG Mediabrands Finland (Initiative)
Senior Digital Planner: Rasmus Kuusisto
Account Director: Rikkard Saastamoinen
Production company:
Cocoa Mediaproductions
Director: Raimo Saba
Executive producer: Charlotte Westerlund
Production managers: Paavo Lehtisalo & Pepe Uimonen
DOP: Tuukka Kovasiipi
1AC: Olli-Pekka Pesonen
Gaffer: Janne Jääskeläinen
Set design: Otto Lume
MUAH: Emma Janhonen
Post producer: Niko Kuurne
Editor: Jukka Honkanen
Colorist: Joni Kuusisto
Sound design: Peti-Peti Elikia
Vfx: CFX Cocoa
Making of: Nestori Majoinen
Photographer: Benjamin Ilmoni
Retouching: Kasimir Häiväoja / FLC Helsinki