30 Euro changes everything - and to demonstrate they turned the "blind" symbol into a smiley face. Very simple, very clever, very to the point. Very well done, kids!
The best part is that some of the posters were "animated", taking advantage of the poster types, and such a simple animation could be easily viewed in in traffic. Very clever use of media.
Ad agency: PKP BBDO
Client: Licht für die Welt
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
