Inner beauty of beer

A poster advertisement for the German lager, Holsten, featuring a supposedly “unattractive” woman and the tag line “It’s what’s inside that counts” has been heavily criticised in an article that appeared in The Times on October 15. See said poster at the link above. And read/see more on the whole campaign on the Holsten site.

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No, she's not unattractive! Her underwear is! You've misunderstood the campaign!