Simple idea that takes a cue from all those musicless music videos on Youtube. Fans make the game. With no one there cheering Isaiah Thomas, it's just plain weird. And squeaky.
Client: Boston Celtics
Agency: Sleek Machine
Chief Creative Officer: Tim Cawley
Art Director: Alan Duda
Copywriter: Mike Heid
Producer: Ben Ouellette
Account Director: Danielle Allwein
Editor: Nick Agri/Alan Duda
Sound Design: Mark Wong