Check it out - a bit of a flashback from Adidas-- so soon after the other one as well: Straight to the moon.
The two Sonics ones are from ddb Seattle from three years ago -- The other three are from an Adidas campaign that is just launching.
Not too much of a surprise (the concept fits basketball after all,) but strikingly similar none the less. All revealed inside!
First up, Sonics "It takes five" (above)
Next up, Adidas "five." (Below)
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Heh! That's a bit spooky.
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Permalinkthe other funny aspect of the adidas campaign - 5ive is a boy band that's been around since 1999...
google serves up this on a "5ive" search:
http://www.5iveusa.com/
Not exactly basketball...
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PermalinkChalk it up to an unfortunate coincidence, not sinister copycatness.
Nobody outside Seattle would ever have seen that local campaign for the Sonics.
I'm also tired of the stick a nmber into the spelling thing.
se7en
sen5es
etc.
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