Arcade Editor Jeff Ferruzzo Helps Ocean Spray “Bring the Jiggle” for New “Power Your Holidays” Campaign

Ocean Spray’s latest holiday campaign, “Power Your Holidays'' puts an exciting twist on the traditional holiday family dinner, featuring the outright star of the show, the jiggling logs of Ocean Spray’s Jellied Cranberry Sauce.

Directed by OPC’s Jeff Low and Edited by Arcade’s Jeff Ferruzzo, the wiggling and jiggling side-dish turned superstar slowly builds the momentum with the crowd following its lead, eventually sending the table into a full-on dancing frenzy. Mimicking the irresistible wobble of the three-canned cranberry logs to an original track, composed and recorded by Mack Goudy Jr - a member of Michigan's electronic music maestros, The Detroit Grand Pubahs, the table breaks out into an uncontrollable dance party, stuck in a trance of rhythmic convulsions, all thanks to the Ocean Spray’s wobbling cranberry cylinders. 

Credits:

Agency: Orchard

CEO: Barney Robinson 

CCO: David Kolbusz

CSO: Laura Janness

ECD: Jimm Lasser

HOP: Jenn Pennington

CD: Heather Larimer

AD: Hayley Howell

CW: Christine Taffe

AD: Dohyun Lee

Production Company: OPC

EPs: Donovan M. Boden, Harland Weiss + Isil Gilderdale

Director: Jeff Low

Producer: Max Brook

Editorial Company: Arcade

Partner/EP: Sila Soyer

Editor: Jeff Ferruzzo

Assistant: Sam Barden

Post Producer: Ellen Lavery

Online/VFX Company: Arcade

Partner/EP: Sila Soyer

Flame Artist: Tristian Wake

Flame Assistant: Ian O'Connor

Online Producer: Alexandra Leal

Color: Time Based Arts

Executive Producer - Color: Dan Kreeger

Colorist: Simone Grattarola

Audio Post Company: Barking Owl

Executive Producer: Ashley Benton

Mixer: Mikayla Petersen